Why Are Title Tags Important to Your Surveying Business?
Just a head's up, surveyors: Your surveying company's website's title tags are very important for several reasons:
The title tag shows up in search results as the blue link, and a good one helps the site get more clicks and visitors from search results.
Title tags are a crucial SEO element that can help the website show up higher when people search for the words in it.
Title tags show up when web pages are shared on social media sites like Facebook, twitter and Google+.
So if you have time to optimize one thing on your website, title tags are it.
Here are 9 signs of an unoptimized title tag:
Avoid these mistakes and you'll be ahead of the competition, ultimately ranking higher in search results and enticing more people to click on your site.
- "Home" or "Home Page" in title tag
- Domain name in title tag
- Too long
- Too short
- No keywords within title
- Just the business name
- First few words aren't important or eye-catching
- Doesn't include geographic location (if location is important to business)
- Too many keywords that make it look spammy and useless